
Founder
Sammy Njenga
Founder · People Soft-Skills Consultant · Author of Sand to Summit.
Sammy's journey began on a Dubai beach, raking sand under a relentless sun. Twenty years later he leads HR strategy for some of the region's most demanding five-star brands. BeEES exists because he believes the same opportunity to rise belongs to every team and every individual willing to do the diligent, daily work.
Credentials
- ◆ MSc Human Resources
- ◆ CHRM
- ◆ CHRP
- ◆ CLDM
- ◆ Certified Master Facilitator
Brands Trained
- ◆ Jumeirah
- ◆ Millennium Hotels
- ◆ JAZ Miramar Al Aqah
- ◆ Deluxe Holiday Homes
An award timeline.
2026
Most Influential HR Leaders — Middle East
2026
HR Leadership Award — MEA
2025
Top 50 HR Icons
2024
HR Manager of the Year — ME
2022
L&D Award
2021
Talent & Culture Leader of the Year — MEA
