Sammy Njenga
Founder

Sammy Njenga

Founder · People Soft-Skills Consultant · Author of Sand to Summit.

Sammy's journey began on a Dubai beach, raking sand under a relentless sun. Twenty years later he leads HR strategy for some of the region's most demanding five-star brands. BeEES exists because he believes the same opportunity to rise belongs to every team and every individual willing to do the diligent, daily work.

Credentials
  • MSc Human Resources
  • CHRM
  • CHRP
  • CLDM
  • Certified Master Facilitator
Brands Trained
  • Jumeirah
  • Millennium Hotels
  • JAZ Miramar Al Aqah
  • Deluxe Holiday Homes

An award timeline.

2026
Most Influential HR Leaders — Middle East
2026
HR Leadership Award — MEA
2025
Top 50 HR Icons
2024
HR Manager of the Year — ME
2022
L&D Award
2021
Talent & Culture Leader of the Year — MEA